Get massive exposure for your book, no special computer skills needed -- trade published or self published, fiction or nonfiction
Discover why authors fail with paid advertising, pay-per-click, fee-based reviews, and "bestseller" campaigns
Blog to connect with readers, driving them to Amazon and bookstores
Boost your visibility with Google, use MySpace for viral marketing
Ignite word of mouth with Web social networks
Capitalize on peer content and "amateur" book reviews
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"A wealth of ideas for making your book stand out, including many techniques for Internet buzz you won't find elsewhere."
